Course curriculum

  • 1

    Welcome to the Cohort!

    • Welcome! >START HERE<

    • Calendar of Events

    • Book Extra Strategy Calls

  • 2

    Week 1 | Casting a Vision

  • 3

    Week 2 | Understanding Your Client

    • 2.0 | Market Research Workbook

    • 2.1 | Understanding Your Client's Needs

    • 2.2 | Facebook Market Research

    • 2.3 | Polling Your Audience

    • 2.4 | Researching Your Industry

    • 2.5 | Writing Your Value Proposition

    • Week 2 Assessment

  • 4

    Week 3 | Creating Your Offer

    • 3.1 | Deciding What to Sell

    • 3.2 | Determining your Rates

    • 3.3 | Forms of Payment

    • 3.4 | Messaging

    • 3.5 | Your Elevator Pitch

    • Week 3 Assessment

  • 6

    Week 5 | Workflows

    • 5.1 | Booking & Client Onboarding Workflows

    • 5.2 | Project & Offboarding Workflows

    • 5.3 | Email Templates

    • 5.4 | Intro to Automations

    • 5.5 | Tech Toolbox

    • Week 5 Assessment

  • 7

    Week 6 | Website Creation

    • 6.1 | Intro to Websites

    • 6.2 | Choosing your platforms & template

    • 6.3 | Home Page Design

    • 6.4 | Services Page Design

    • 6.5 | About & Contact Pages Designs

    • Bonus: Connecting your Domain to your Website Platform

    • Week 6 Assessment

  • 8

    Week 7 | Marketing

    • 7.0 | Week 7 Intro

    • 7.1 | Personal Marketing

    • 7.2 | SEO

    • 7.3 | Content Creation

    • 7.4 | Social Media (Part 1)

    • 7.4 | Social Media (Part 2)

    • 7.5 | Email Marketing

    • 7.6 | Combatting Marketing Fatigue

    • 7.7 | Creating Your Marketing Strategy

    • Week 7 Assessment

  • 9

    Week 8 | Bookeeping

    • 8.1 | Bookeeping Best Practices

    • 8.2 | Categorizing Your Expenses

    • 8.3 | Protecting Cash Flow

    • 8.4 | Creating your Finance Routine

    • 8.5 | Preparing for Tax Season

    • Week 8 Assessment